Husqvarna B
Husqvarna Group is a global leader in outdoor power products, including chainsaws, trimmers, robotic lawn mowers, and garden watering products. The company operates through three main divisions: Forest & Garden, Gardena, and Construction, serving both consumer and professional markets. With a strong focus on innovation and sustainability, Husqvarna aims to drive efficiency and transformation across its operations. The company is headquartered in Sweden and has a significant presence in Europe and North America.
Fiscal year 2025 · change from previous year
Development 2021–2025
Business
Share of revenueIncludes chainsaws, trimmers, and robotic lawn mowers.
Focuses on garden watering products and hand tools.
Offers construction equipment like demolition robots and power cutters.
Customers
Husqvarna serves a diverse range of customers, including both consumers and professionals. The Forest & Garden division primarily targets homeowners and garden enthusiasts with products like chainsaws and robotic lawn mowers. The Gardena division caters to garden owners and hobbyists, offering watering systems and hand tools. The Construction division focuses on professional users in the construction industry, providing high-performance equipment such as demolition robots and power cutters. The company emphasizes sustainability and innovation, attracting environmentally conscious customers.
Purchase chainsaws and robotic lawn mowers for personal garden maintenance.
Buy watering systems and hand tools for gardening activities.
Use high-performance equipment like demolition robots.
Strategy
Husqvarna's strategic priorities focus on driving efficiency, transformation, and sustainability. The company is committed to reducing CO2 emissions and launching circular innovations to tackle climate change. By divesting non-core assets and entering strategic partnerships, Husqvarna aims to enhance profitability and production flexibility. The company is also investing in new product launches to maintain its competitive edge and meet evolving customer needs. These strategic initiatives are designed to ensure long-term growth and resilience in a challenging market environment.
To drive cost savings and operational improvements.
To reduce environmental impact and meet customer expectations.
To maintain competitive edge and meet customer needs.
Geography
Husqvarna Group has a strong geographic presence, with significant operations in Europe and North America. The company recently divested a manufacturing facility in Orangeburg, South Carolina, and entered a supplier agreement to maintain production in the US. This strategic move aims to enhance profitability and production flexibility in North America. In Europe, Husqvarna continues to see growth, particularly in the Construction division. The company's global reach allows it to effectively manage risks associated with geopolitical uncertainties and supply chain disruptions.
Risks
Husqvarna faces several operational and financial risks, including geopolitical uncertainties and supply chain disruptions. These risks can impact the availability and cost of raw materials and components, as well as transportation and logistics services. Additionally, fluctuations in consumer demand and market conditions pose challenges to sales and profitability. The company also needs to manage risks associated with currency exchange rates and interest rate fluctuations. To mitigate these risks, Husqvarna focuses on strategic partnerships and efficiency improvements.
- Geopolitical uncertaintiesImpact: HighLikelihood: Medium
Impact on supply chain and logistics costs.
- Consumer demand fluctuationsImpact: MediumLikelihood: Medium
Affects sales volumes and profitability.
- Currency exchange ratesImpact: MediumLikelihood: Medium
Influences financial performance and competitiveness.
Accounting
Judgemental itemsAffects timing and comparability of financial performance.
Impact: high
Leads to variability in quarterly revenues and costs.
Impact: medium
Influences balance sheet and income statement.
Impact: medium
Similar listed companies
Publicly listed companies with a comparable business focus.
Husqvarna A
HUSQ-B · Consumer Discretionary
Husqvarna Group is a global leader in outdoor power products, including chainsaws, trimmers, and robotic lawn mowers.
Skanska
SKA-B · Industrials
Skanska AB is a global construction and project development company headquartered in Sweden.
Volvo
VOLV-B · Industrials
Volvo Car Group, headquartered in Gothenburg, Sweden, is a prominent player in the automotive industry, focusing on the design, development, manufacturing, and sale of premium cars.
Electrolux
ELUX-B · Consumer Discretionary
Electrolux Group is a global appliance company known for its innovative and sustainable household products.
BHG Group
BHG · Consumer Discretionary
BHG Group AB is a prominent e-commerce company specializing in the DIY, furniture, and home furnishings market.
Bravida Holding
BRAV · Industrials
Bravida Holding AB is a Nordic leader in providing comprehensive technical solutions for buildings and facilities.
Last updated: 24/09/2026