Signing Day Sports, Inc.

Signing Day Sports, Inc. operates a digital sports-recruiting platform that connects high school athletes with college programs. The company also participates in sports-event sponsorship and activation, using branded events, media, and athlete-facing marketing to support its recruiting services.

−1 179,7 %

67,4 %

−1 417,6 %

+100,1 %

0.09

0.09

— Signing Day Sports, Inc.
%
Recruiting platform55% Digital tools and subscriptions used by athletes and colleges for recruiting and profile management.
Event sponsorship and activation25% Rights, branding, and promotional activations tied to football recruiting events and combines.
Athlete testing and combine services10% Physical measurements, performance evaluations, and related athlete assessment services.
Media and promotional rights5% Use of event media, television spots, digital content, and marketing placements.
Co-branded merchandise and products5% Shared consumer products sold through event-related websites and promotions.

The company serves aspiring high school athletes and their families who use the platform to present recruiting...

  • High school athletesprimary

    Subscribe to the platform to create recruiting profiles, share performance data, and gain visibility with college programs.

  • College athletic programsprimary

    Use the platform to search, evaluate, and communicate with prospects across NCAA and NAIA levels.

  • Parents and guardianssecondary

    Support athlete subscriptions and use the service to understand recruiting pathways and exposure opportunities.

  • Sports event organizers and sponsorssecondary

    Buy sponsorship, activation, and media rights connected to recruiting events and combines.

The business is primarily U.S.-focused, with athlete subscriptions and recruiting activity concentrated throughout the...

  • United States is the core market for athlete subscriptions and recruiting use
  • College customer base spans U.S. NCAA and NAIA programs
  • Event activation includes Bowl Week in Frisco, Texas
  • Marketing rights extend nationally and internationally where events operate
  • No country-level revenue disclosure was provided in the excerpts

The company’s strategy centers on building a recruiting ecosystem that links athletes, families, colleges, and event...

01
Increase platform adoption among athletes and collegesmedium-term

A larger two-sided network improves recruiting utility and makes the service more valuable to both sides.

02
Use event partnerships to extend brand reachshort-term

Sponsorship and activation rights provide direct access to athletes, parents, and coaches at recruiting events.

03
Monetize recruiting events and combine servicesshort-term

Testing, athlete stipends, and co-branded products create additional revenue streams around the core platform.

The company faces going-concern and liquidity risk because it has a history of losses and limited cash resources...

critical

Going-concern and liquidity pressure

The company disclosed substantial doubt about its ability to continue as a going concern and reported limited cash versus current liabilities.

Scope
Corporate funding and operating continuity
Materiality
high
high

Customer adoption risk

The platform’s value depends on attracting and retaining athletes, families, and colleges on both sides of the marketplace.

Scope
Subscription and platform usage
Materiality
high
medium

Event monetization and partner concentration

A meaningful part of the model relies on sponsorship agreements, activation rights, and event-related media access.

Scope
Bowl and combine partnerships
Materiality
medium
medium

Seasonality and recruiting-cycle dependence

Recruiting activity and event attendance can fluctuate with school calendars, sports seasons, and college recruiting windows.

Scope
Quarterly revenue and user activity
Materiality
medium
Revenue recognition for mixed contracts
Can shift revenue timing between periods
Deferred tax assets and valuation allowance
Can materially affect tax expense and equity
Going-concern disclosures and estimates
Affects investor assessment of continuity and risk

: 29/04/2026