Commerce.com, Inc.

Commerce.com, Inc. is a U.S.-based commerce software company that provides an open, multi-product platform for businesses to run and scale digital commerce operations. Its portfolio includes BigCommerce for ecommerce storefronts, Feedonomics for product data syndication, and Makeswift for visual site building, supporting B2C, B2B, and small-business use cases.

−3,6 %

78,7 %

−5,6 %

+2,8 %

1.98

1.98

— Commerce.com, Inc.
%
Ecommerce platform55% Core SaaS software for building, managing, and scaling online storefronts and commerce workflows.
Product data management and syndication20% Tools that structure, optimize, and distribute product data across marketplaces and ad channels.
Visual site building and digital experience10% Low-code tools for creating and updating commerce pages, campaigns, and digital experiences.
Professional services and recurring services10% Implementation, recurring professional services, and other support tied to platform adoption.
Partner and payments-related revenue5% Revenue from partner integrations, variable fees, and emerging payments monetization.

Commerce sells to merchants that need software to operate and grow online commerce across multiple channels...

  • B2C merchantsprimary

    Branded manufacturers, multi-brand online retailers, and store-based retailers buy storefront and omnichannel commerce tools to sell directly to consumers.

  • B2B merchantsprimary

    Manufacturers, distributors, wholesalers, professional services firms, and hybrid B2B/B2C sellers buy workflow and pricing tools to digitize complex sales processes.

  • Small businessessecondary

    Growth-oriented smaller merchants buy accessible commerce software and add capabilities over time as their operations scale.

  • Enterprise and upper mid-market customerssecondary

    Larger merchants buy extensible, API-first commerce infrastructure and data orchestration tools for more complex deployments.

  • Agencies and technology partnerssecondary

    Partners influence adoption, implementation, and referrals by integrating adjacent tools and helping merchants deploy the platform.

Commerce is headquartered in the United States and appears to generate most of its revenue in U.S...

  • •United States is the core market and main revenue base
  • •International sales are growing but are still largely USD-denominated
  • •Lower-cost international engineering locations support product development
  • •Customers operate across borders, creating tariff and trade-policy exposure
  • •FX risk is currently limited but could increase with international expansion

Commerce is focused on deepening adoption across its core BigCommerce, Feedonomics, and Makeswift products while...

01
Increase adoption and retention across the installed baseshort-term

Higher product usage and lower churn improve recurring revenue quality and lifetime value.

02
Expand partner ecosystem and integrationsmedium-term

A broad ecosystem makes the platform easier to adopt and differentiates it from closed stacks.

03
Monetize payments and other adjacent servicesmedium-term

Payments can raise revenue per merchant and improve alignment with GMV growth.

04
Build AI-enabled commerce infrastructuremedium-term

AI features can improve personalization, automation, and merchant productivity.

Commerce faces execution risk from competition, customer churn, and the challenge of converting merchants to annual...

high

Operating losses and delayed profitability

The company has a history of losses and must scale revenue faster than expenses to reach sustainable profitability.

Scope
Platform investment, sales and marketing, R&D
Materiality
high
high

Customer churn and renewal risk

The business depends on recurring subscriptions, so non-renewals or downgrades directly reduce revenue.

Scope
Annual contracts, legacy month-to-month conversions
Materiality
high
high

Cybersecurity and data privacy incidents

A breach could disrupt merchants, damage reputation, and cause customers to leave the platform.

Scope
Customer data, commerce transactions, remote work environment
Materiality
high
medium

Regulatory complexity in restricted industries

Serving healthcare, financial services, firearms, CBD, and similar sectors increases sales friction and contract complexity.

Scope
Highly regulated customer base
Materiality
medium
medium

Tariffs and trade-policy disruption

Many customers source internationally, so policy changes can affect merchant activity and platform usage.

Scope
Cross-border sellers and supply chains
Materiality
medium
Revenue recognition for subscriptions and services
Subscription fees, recurring professional services, overage charges
Annual contract conversion and cash flow timing
Deferred revenue and cash receipts
Foreign currency translation
Other income (expense)
Income tax estimates and NOL carryforwards
Provision for income taxes

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: 28/04/2026