THRYNasdaqServices-AdvertisingUS GAAP · USD

Thryv Holdings, Inc.

Thryv Holdings, Inc. is a U.S.-based software-led platform company focused on helping small and medium-sized businesses manage customer acquisition, communications, operations, and payments. Its business is organized around a SaaS platform for SMB workflow and marketing software, alongside a legacy Marketing Services segment that includes print and digital solutions.

Kysy yhtiöstä
Liikevaihto785milj. USD
−4,7 %v/v
Liikevoitto (EBIT)56,7milj. USD
+270,3 %v/v
EBIT-marginaali7,2%
+11,3 %-yks.v/v
Nettotulos0,3milj. USD
+100,4 %v/v
Vapaa kassavirta63,5milj. USD
−29,2 %v/v

Tilikausi 2025 · muutos edellisvuodesta

Kehitys 2020–2025

−50005001 0001 500milj. USD2020: 1 109 milj. USD2020: EBIT 152 milj. USD20202021: 1 113 milj. USD2021: EBIT 190 milj. USD20212022: 1 202 milj. USD2022: EBIT 99 milj. USD20222023: 917 milj. USD2023: EBIT −200 milj. USD20232024: 824 milj. USD2024: EBIT −33 milj. USD20242025: 785 milj. USD2025: EBIT 57 milj. USD202578557
LiikevaihtoLiikevoitto (EBIT)

Liiketoiminta

Osuus liikevaihdosta
SaaS platform70 %

Unified SMB software for CRM, marketing, automation, payments, and reporting.

Platform add-ons and extensions10 %

Optional modules such as SEO, websites, lead tools, and growth packages.

Payments8 %

ThryvPay and related payment solutions for card and ACH acceptance.

Professional services7 %

Implementation, training, onboarding, and consulting services for customers.

Marketing Services5 %

Legacy print and digital advertising solutions for SMB clients.

Asiakkaat

Thryv sells primarily to small and medium-sized businesses that need software to market, communicate with, and manage customers. Buyers are typically owner-operators and small teams that want an integrated system rather than separate tools for CRM, marketing, scheduling, invoicing, and payments.

SMB SaaS clients

Buy Thryv Platform subscriptions, add-ons, and payments to run daily operations.

Legacy Marketing Services clients

Buy print and digital advertising solutions, often as a transition path to SaaS.

Service-based local businesses

Use scheduling, invoicing, communications, and ThryvPay to manage customer work.

Growth-oriented SMBs

Adopt marketing automation, lead tools, and reporting to expand customer acquisition.

Strategia

Thryv’s strategy is to expand SaaS adoption across its SMB base by selling more software modules, add-ons, and payment tools to existing customers. A central priority is converting legacy Marketing Services clients onto the Thryv Platform while building a more unified, recurring software model.

Grow SaaS penetrationLyhyt aikaväli

Recurring software revenue is the core growth engine and improves customer lifetime value.

Convert legacy clients to SaaSKeskipitkä aikaväli

Migration from Marketing Services supports the transition to a software-led model.

Deepen platform usageKeskipitkä aikaväli

Higher product adoption increases retention and expands revenue per client.

Extend functionality through ecosystemPitkä aikaväli

Integrations and partner tools make the platform more useful for specific SMB needs.

Maantiede

Q1/2026

Thryv is headquartered in the United States and serves SMB clients primarily in the U.S. market. The available disclosures do not provide a country-by-country revenue split, but the company’s products, sales motion, and legacy advertising business are centered on U.S. small businesses.

USA82 %
Other countries (US filing)18 %

Osuus liikevaihdosta, jonka yhtiö raportoi maantieteellisesti.

Riskit

Thryv faces competition from CRM, marketing automation, website, and digital advertising providers, which can pressure pricing and client retention. The company also depends on successfully migrating legacy clients to SaaS while managing debt, seasonality, and reliance on third-party technology and service providers.

Järjestetty vakavuuden mukaan
MatalaKohtalainenKorkeaMatalaKohtalainenKorkeaVaikutus →Todennäköisyys →Competitive pressure in SMB software and marketing1Client migration and retention risk2Interest-rate and indebtedness risk3Third-party dependency and technology change4Seasonality and publication-cycle variability5
Vaikutus on riskin vakavuus ja todennäköisyys sen toteutumisen todennäköisyys lähivuosina, molemmat arvioitu yhtiön raporttien perusteella. Numerot vastaavat listaa.
  1. Competitive pressure in SMB software and marketingVaikutus: KorkeaTodennäköisyys: Kohtalainen

    Rivals offer CRM, automation, website, and advertising tools that can undercut pricing or features.

    Kohdistuu: SaaS and Marketing Services

  2. Client migration and retention riskVaikutus: KorkeaTodennäköisyys: Kohtalainen

    The business model depends on converting legacy clients and keeping them active on the platform.

    Kohdistuu: Marketing Services to SaaS transition

  3. Interest-rate and indebtedness riskVaikutus: KorkeaTodennäköisyys: Kohtalainen

    Debt service and floating-rate exposure can reduce cash available for operations and growth.

    Kohdistuu: Holding company and subsidiaries

  4. Third-party dependency and technology changeVaikutus: KeskitasoTodennäköisyys: Kohtalainen

    The platform relies on external providers and must keep pace with rapid software changes.

    KohdistuuAIHostingIntegrationsSearch platforms
  5. Seasonality and publication-cycle variabilityVaikutus: KeskitasoTodennäköisyys: Kohtalainen

    Legacy directory and subscription timing can cause uneven quarterly results.

    Kohdistuu: Marketing Services

Kirjanpito

Harkinnanvaraiset erät
Revenue recognition

Revenue comes from subscriptions, platform extensions, payment solutions, and services with different timing patterns.

Vaikutus: Affects reported growth, deferred revenue, and quarter-to-quarter comparability

Goodwill impairment

Acquisitions and reporting-unit valuations depend on cash flow forecasts and discount rates.

Vaikutus: Can create non-cash charges if expected performance weakens

Business combinations and intangibles

Acquisitions can add amortizable intangibles and change future expense patterns.

Vaikutus: Affects operating income and balance-sheet carrying values

Pension obligations

Legacy benefit assumptions can move with discount rates and actuarial estimates.

Vaikutus: Can affect liabilities and other comprehensive income

Income taxes

Tax estimates and valuation allowances depend on profitability and jurisdictional mix.

Vaikutus: Can materially change net income and effective tax rate

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Päivitetty: 24.9.2026