Scandic Hotels Group

Scandic Hotels Group is the largest hotel operator in the Nordic countries, offering a wide network of mid-market hotels catering to both leisure and business travelers. With a strong focus on sustainability, Scandic has integrated eco-friendly practices into its operations, making it a leader in sustainable hospitality. The company operates 263 hotels across 130 destinations, providing over 55,000 rooms in six countries. Scandic's business model primarily involves long-term lease agreements, allowing it to maintain brand control and operational efficiency across its properties.

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— Scandic Hotels Group
%
Hotel Accommodations70% Includes room bookings for leisure and business travelers.
Food and Beverage20% Covers restaurant, bar, and catering services.
Conference and Events10% Facilities and services for meetings and events.

Scandic Hotels Group serves a diverse customer base, primarily targeting leisure and business travelers in the Nordic...

  • Leisure Travelersprimary

    Book rooms for vacations and short stays, attracted by comfort and amenities.

  • Business Travelersprimary

    Use conference facilities and book rooms for work-related stays.

  • Eco-conscious Guestssecondary

    Choose hotels based on sustainability practices.

Scandic Hotels Group operates predominantly in the Nordic countries, with a significant presence in Sweden, Norway, and...

  • Strong presence in Sweden, Norway, and Finland
  • Hotels in Denmark, Poland, and Germany
  • Urban locations attract business and leisure travelers
  • Strategic expansion in key European markets

Scandic Hotels Group focuses on sustainable growth and operational efficiency to maintain its leadership in the Nordic...

01
Sustainable Growthlong-term

To maintain leadership in the Nordic market.

02
Digital Transformationmedium-term

To enhance customer experience and streamline operations.

03
Portfolio Expansionshort-term

To increase market presence and capture new opportunities.

Scandic Hotels Group faces several risks, including economic downturns that can reduce travel demand and impact hotel...

high

Economic Downturns

Can reduce travel demand and occupancy rates.

Materiality
high
high

Rental Cost Fluctuations

Long-term leases expose to variable rental costs.

Materiality
high
medium

Geopolitical Tensions

Affect operations in Finland due to proximity to Russia.

Materiality
medium
IFRS 16
IFRS 16 Leases
Revenue Recognition
Currency Fluctuations

: 11/08/2026