KB Home

KB Home is a U.S. homebuilder that develops and sells single-family homes across nine states, with operations organized into West Coast, Southwest, Central and Southeast segments. Its model is built around a personalized, built-to-order buying process that lets customers choose floor plans, finishes and options through KB Home Design Studios.

6,9 %

−10,0 %

— KB Home
%
Homebuilding99% Design, construction and sale of new single-family homes in served markets.
Financial services1% Mortgage, title and insurance-related services tied to home closings.

KB Home sells primarily to individual homebuyers, including first-time buyers and move-up buyers, who want a new home...

  • First-time homebuyersprimary

    Buyers entering the market who want an attainable new home with controlled pricing and simple design choices.

  • Move-up buyersprimary

    Existing homeowners purchasing a larger or more customized home in KB Home communities.

  • Affordability-focused buyersprimary

    Customers in markets with high mortgage rates or affordability pressure who need price-to-value options.

  • Mortgage and closing-service userssecondary

    Homebuyers who elect to use KBHS-related financing, title or insurance services at closing.

KB Home operates in nine U.S. states across 49 major markets, with the largest concentration in California, Texas,...

  • •Operations span nine states and 49 major markets
  • •West Coast is centered on California, Idaho and Washington
  • •Southwest includes Arizona and Nevada markets
  • •Central includes Colorado and Texas markets
  • •Southeast includes Florida and North Carolina markets
  • •Announced reentry into Atlanta, Georgia, but no sales yet

KB Home’s KB Edge strategy focuses on expanding within its existing footprint and building top-five positions in each...

01
Grow within served marketsmedium-term

Concentrating on familiar markets improves execution, land selection and local brand strength.

02
Customer-led product designshort-term

Built-to-order personalization supports differentiation and pricing power versus resale homes.

03
Asset efficiency and capital disciplinemedium-term

Managing land, starts and pricing is central to returns in a cyclical homebuilding business.

KB Home is exposed to cyclical housing demand, mortgage-rate sensitivity and affordability pressure, which can slow...

high

Housing demand slowdown

Higher mortgage rates, inflation and weak consumer confidence can reduce orders and deliveries.

Scope
All served markets, especially affordability-sensitive buyers
Materiality
high
high

Market-specific execution risk

Operations depend on local land, labor, permitting and municipal conditions in each market.

Scope
California, Texas, Florida and other served metros
Materiality
high
high

Inventory impairment and land option abandonments

Soft pricing or slower absorption can force charges on land and homes under development.

Scope
Community-level and segment-level margins
Materiality
high
medium

Cybersecurity and third-party disruption

The company relies on IT systems, cloud services, title/escrow providers and lenders to close transactions.

Scope
Sales offices, customer data and closing process
Materiality
medium
Point-in-time homebuilding revenue recognition
Quarterly revenue and margin can shift with community mix and closing cadence
Inventory impairments and land option abandonments
Can materially affect housing gross profit and operating income
Warranty and contingencies
Affects SG&A and liability accruals
Financial services fair value and equity method income
Adds volatility to non-homebuilding earnings

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: 28/04/2026