TUYANYSEServices-Prepackaged SoftwareUS GAAP · USD

Tuya Inc.

Tuya Inc. is a Cayman Islands-incorporated software company with securities listed in New York and Hong Kong. It builds an AI cloud platform that helps brands, OEMs, developers, system integrators, and software vendors connect smart devices and commercial applications to cloud-based services.

Liikevaihto322milj. USD
+7,8 %v/v
Liikevoitto (EBIT)11,5milj. USD
+124,1 %v/v
EBIT-marginaali3,6%
+19,5 %-yks.v/v
Nettotulos57,9milj. USD
+1 058,5 %v/v

Tilikausi 2025 · muutos edellisvuodesta

Kehitys 2020–2025

−2000200400milj. USD2020: 180 milj. USD2020: EBIT −70 milj. USD20202021: 302 milj. USD2021: EBIT −184 milj. USD20212022: 208 milj. USD2022: EBIT −168 milj. USD20222023: 230 milj. USD2023: EBIT −106 milj. USD20232024: 299 milj. USD2024: EBIT −48 milj. USD20242025: 322 milj. USD2025: EBIT 11 milj. USD202532211
LiikevaihtoLiikevoitto (EBIT)

Liiketoiminta

Osuus liikevaihdosta
PaaS60 %

Cloud platform services that let customers build and manage IoT-enabled devices and applications.

AI application & others20 %

AI-enabled cloud services and related value-added software offerings.

Industry SaaS10 %

Software subscriptions and cloud applications for industry-specific use cases.

Smart home & robot products10 %

Finished smart devices sold through OEM supply channels and related partners.

Tuotteet

Raportoitu · osuus liikevaihdosta
71,6%14,2%13,9%FY2025100 %
  • Paas71,6 %
  • Smart Device Distribution14,2 %
  • Saas and Others13,9 %
  • Cloud Based Connectivity and Basic Iot Services0,3 %

Lähde: 20-F FY2025, yhtiön tuotelinjoittain raportoima liikevaihto (SEC XBRL). Osuudet on laskettu näytetyistä riveistä ja ne summautuvat 100 %:iin.

Asiakkaat

Tuya sells primarily to business customers that build, integrate, or deploy connected devices and software. Its customer base includes brands, OEMs, AI agents, system integrators, and independent software vendors, along with commercial and industry users that need cloud-connected smart solutions.

Brands and OEMs

They buy Tuya's PaaS to develop and connect smart devices at scale.

System integrators

They use Tuya's platform and SaaS layers to assemble customer-specific IoT solutions.

Independent software vendors

They adopt Tuya's cloud and AI tools to embed smart functionality into applications.

Commercial and industry end users

They buy industry SaaS and AI services for operational and workflow use cases.

Retail and channel buyers of smart devices

They purchase finished smart home and robot products powered by Tuya.

Strategia

Tuya's strategy centers on expanding its AI cloud platform and building a larger developer ecosystem around smart devices, commercial applications, and industry use cases. It also emphasizes combining PaaS, SaaS, AI services, and device offerings so customers can adopt more of its platform over time.

Grow the AI developer ecosystemKeskipitkä aikaväli

More developers and partners increase platform utility and reinforce network effects.

Broaden platform monetizationKeskipitkä aikaväli

Offering PaaS, SaaS, AI services, and devices widens the addressable wallet share.

Serve more vertical use casesPitkä aikaväli

Industry-specific solutions help Tuya move beyond generic connectivity into higher-value workflows.

Maantiede

Tuya describes itself as a global platform provider, serving developers and customers across multiple regions rather than relying on a single domestic market. Its listing structure spans the United States and Hong Kong, and its developer ecosystem and customer base are international in scope.

Riskit

Tuya depends on continued adoption of its platform by developers, OEMs, and ecosystem partners, so customer concentration or slower ecosystem growth would affect future demand. As a cloud and IoT software business with hardware-adjacent products, it also faces competition, technology obsolescence, partner dependence, and execution risk in turning platform usage into durable revenue.

Järjestetty vakavuuden mukaan
MatalaKohtalainenKorkeaMatalaKohtalainenKorkeaVaikutus →Todennäköisyys →Platform adoption risk1Partner concentration and channel dependence2Competitive pressure in cloud and IoT software3Supply chain and product execution risk4
Vaikutus on riskin vakavuus ja todennäköisyys sen toteutumisen todennäköisyys lähivuosina, molemmat arvioitu yhtiön raporttien perusteella. Numerot vastaavat listaa.
  1. Platform adoption riskVaikutus: KorkeaTodennäköisyys: Kohtalainen

    Tuya's model depends on brands, OEMs, and developers choosing its cloud ecosystem.

    Kohdistuu: PaaS and developer ecosystem

  2. Partner concentration and channel dependenceVaikutus: KorkeaTodennäköisyys: Kohtalainen

    A large share of usage comes through OEMs, integrators, and ecosystem participants.

    Kohdistuu: Smart device and IoT platform sales

  3. Competitive pressure in cloud and IoT softwareVaikutus: KeskitasoTodennäköisyys: Korkea

    The company competes with broader cloud vendors and specialized IoT platforms.

    KohdistuuPaaSSaaSAI services
  4. Supply chain and product execution riskVaikutus: KeskitasoTodennäköisyys: Kohtalainen

    Finished smart-device sales depend on OEM sourcing and product delivery.

    Kohdistuu: Smart home & robot products

Kirjanpito

Harkinnanvaraiset erät
Revenue recognition across mixed offerings

Different treatments may apply to software services, cloud services, and finished products.

Vaikutus: Affects timing and comparability of revenue

Product versus service mix

Smart device sales and cloud software carry different economics and presentation.

Vaikutus: Affects gross margin and operating leverage

Share-based compensation

The excerpts show recurring SBC in R&D, S&M, and G&A.

Vaikutus: Affects operating expense and non-GAAP reconciliation

Foreign currency translation

The company operates globally and reports in U.S. dollars.

Vaikutus: Can create volatility in reported results and equity

Julkisesti listattuja yhtiöitä, joilla on samankaltainen liiketoiminta.

Päivitetty: 28.9.2026