# Marti Technologies, Inc.

> Clarifo company profile — qualitative business description generated from
> the company's filings. Financial statements, charts and ratios are
> available on Clarifo (https://www.clarifo.com/fi/companies/Marti Technologies, Inc.).

## Overview

Marti Technologies, Inc. is a U.S.-listed mobility technology company headquartered in Istanbul, Türkiye, operating through subsidiaries including Marti Ileri Teknoloji Anonim Şirketi. Its single mobility super app combines ride-hailing, same-hour delivery, and shared electric two-wheeled transportation supported by proprietary software and Internet of Things infrastructure.

## Products & services

• Ride-hailing for car, motorcycle and taxi trips
• Same-hour package delivery
• Shared e-moped rentals
• Shared e-bike rentals
• Shared e-scooter rentals
• Mobility software and IoT infrastructure

- **Ride-hailing** (60%) — App-based matching of consumers with car, motorcycle and taxi drivers.
- **Two-wheeled electric vehicles** (30%) — Company-operated shared rentals of e-mopeds, e-bikes and e-scooters.
- **Delivery** (10%) — Same-hour package delivery using the existing driver network and consumer base.

- Ride-hailing for car, motorcycle and taxi trips
- Same-hour package delivery
- Shared e-moped rentals
- Shared e-bike rentals
- Shared e-scooter rentals
- Mobility software and IoT infrastructure

## Customers

Marti serves urban consumers in Türkiye who use the platform for point-to-point transportation, short-distance shared mobility and package delivery. Ride-hailing customers can select among car, motorcycle and taxi options based on distance, comfort and price, while electric vehicle users seek app-based access to short-distance transport. Delivery customers use the service for same-hour package transportation, and drivers participate to access trip and delivery demand through Marti’s platform.

- **Ride-hailing riders** (primary) — Consumers booking car, motorcycle and taxi trips for urban transportation.
- **Shared mobility users** (primary) — Urban users renting e-mopeds, e-bikes and e-scooters for short trips.
- **Delivery customers** (secondary) — Individuals and businesses purchasing same-hour package delivery.
- **Driver partners** (primary) — Car, motorcycle and taxi drivers using Marti to access ride and delivery demand.

- Urban riders seeking app-based car, motorcycle or taxi trips
- Short-distance users renting shared electric vehicles
- Consumers requiring same-hour package delivery
- Car, motorcycle and taxi drivers seeking trip demand
- Businesses and individuals using on-demand delivery

## Geography

Marti’s operating business is concentrated in Türkiye, with its principal executive office in Istanbul and subsidiaries organized to conduct the local platform operations. The company’s services address urban transportation needs through a country-focused network of riders, drivers and company-operated electric vehicles. No country-level revenue percentages or revenue amounts were disclosed in the provided excerpts.

- Türkiye is the operating market for the mobility platform
- Istanbul is the principal executive-office location
- Operations depend on dense urban rider and driver networks
- Fleet services require local vehicle deployment and maintenance
- No country-level revenue split was disclosed

## Strategy

Marti’s strategy is to build a broader urban mobility ecosystem by combining ride-hailing, delivery and shared electric vehicles within one application. Reusing its driver network and consumer base across services can increase platform utilization and reduce customer-acquisition friction. The company is also using proprietary software, IoT infrastructure and customer engagement initiatives such as shareholder-linked service discounts to deepen platform participation.

- **Cross-sell mobility services through one super app** (medium-term) — Multiple use cases can increase engagement and improve network utilization.
- **Scale the driver and rider network** (short-term) — Network density improves matching, availability and service convenience.
- **Expand technology-enabled fleet operations** (medium-term) — Proprietary software and IoT support vehicle availability, monitoring and control.
- **Broaden the mobility service portfolio** (long-term) — Additional offerings can increase addressable demand and platform relevance.

- Expand usage across ride-hailing, delivery and rentals
- Reuse drivers and riders across multiple service categories
- Develop proprietary software and IoT operating capabilities
- Increase shared electric vehicle utilization in urban trips
- Strengthen customer engagement through app-based programs
- Explore additional mobility services over time

## Risks

Marti’s platform model is exposed to regulatory, competitive and operational risks because it coordinates third-party drivers while also operating a physical electric vehicle fleet. The company’s filings identify going-concern considerations, provisions, derivative liabilities and financial liabilities as material areas of financial uncertainty. Concentration in Türkiye also links operating performance to local economic conditions, currency movements, transportation regulation and urban demand.

- **Going-concern and financing risk** [critical] — The interim financial statements include a going-concern presentation, while operations require funding for technology, fleet and platform growth.
- **Türkiye macroeconomic and currency exposure** [high] — The operating platform is concentrated in Türkiye, making demand and reported results sensitive to inflation, currency volatility and local economic conditions.
- **Regulatory and licensing risk** [high] — Ride-hailing, taxi matching, delivery and shared vehicle services depend on transportation, labor, safety and municipal rules.
- **Driver-network risk** [high] — Ride availability and delivery capacity depend on attracting and retaining sufficient car, motorcycle and taxi drivers.
- **Fleet and safety risk** [high] — Company-operated e-mopeds, e-bikes and e-scooters face accident, theft, vandalism, maintenance and utilization risks.
- **Derivative and provision volatility** [medium] — Reported results may be affected by fair-value changes in derivative liabilities, customs tax provisions, lawsuit provisions and debt extinguishment items.

- Türkiye concentration increases macroeconomic and currency exposure
- Transportation rules may restrict ride-hailing or fleet operations
- Driver supply affects trip availability and customer experience
- Vehicle damage, theft and maintenance can raise fleet costs
- Competition may pressure prices, incentives and rider retention
- Going-concern considerations indicate financing and liquidity risk

## Accounting

Marti prepares its consolidated interim financial statements under U.S. GAAP, with revenue, fleet assets, financial liabilities and provisions identified in the reported notes. Revenue recognition should be evaluated by service type because ride-hailing, delivery and vehicle rentals may have different transaction timing and principal-versus-agent considerations. Investors should also monitor property-and-equipment depreciation, lawsuit and customs provisions, derivative fair values, debt extinguishment effects and the going-concern assessment.

- **Revenue recognition by service** — Reported revenue timing, gross versus net presentation and receivables
- **Property and equipment** — Operating expenses, asset values and replacement economics
- **Derivative liabilities and fair value** — Period-to-period net income and balance-sheet liabilities
- **Provisions and contingencies** — Expenses, liabilities and adjusted EBITDA reconciliations
- **Going-concern assessment** — Financial statement disclosures and investor assessment of solvency risk

- U.S. GAAP reporting covers the consolidated subsidiaries
- Ride, delivery and rental revenue timing may differ
- Fleet assets require depreciation and impairment review
- Derivative liabilities can create fair-value earnings volatility
- Customs and lawsuit provisions depend on management estimates
- Going-concern disclosures affect interpretation of reported results

---

*Last updated: 2026-09-08T05:51:39.114207+00:00*
