Immersion Corp. is an IP licensing company built around patented haptic technology that lets digital devices deliver touch-based feedback. It earns revenue by licensing its patents, software, and technical know-how to OEMs and other partners in mobility, gaming, automotive, and adjacent markets. Since June 2024, it has also consolidated Barnes & Noble Education as a second operating segment.
4,0 %
0,3 %
+11,2 %
2.30
| % | |
|---|---|
| Haptic patent licensing | 70% Licenses to Immersion's patented touch-feedback IP for use in customer products. |
| Software and technical support | 10% Enabling software, tools, and integration support that help customers implement haptics. |
| Fixed-fee license agreements | 15% Up-front or fixed-term licensing arrangements that can create lumpy revenue recognition. |
| Other market patent licenses | 5% Licenses sold into additional markets beyond the core mobility and gaming focus. |
Immersion sells primarily to OEMs, device makers, and technology companies that want to add touch feedback to their...
Device makers and platform partners licensing haptics for smartphones and related mobile products.
Companies using haptic effects to improve immersion and user experience in games and controllers.
Automakers and suppliers licensing touch-feedback technology for in-vehicle interfaces.
Companies testing haptics in wearables, virtual reality, and augmented reality products.
Customers in medical, commercial, and other markets that license patents for specialized applications.
Immersion's revenue is highly international and can shift sharply by quarter depending on where license agreements are...
Immersion's strategy is to expand adoption of its touch technology while maximizing profitable licensing opportunities...
More device penetration expands the royalty base and strengthens the value of the patent portfolio.
Fixed-fee and royalty contracts are the main revenue engine and can reset revenue higher when signed.
Wearables, VR/AR, medical, and commercial uses can diversify revenue away from a few core categories.
Patent strength is central to pricing power and to securing licenses even when software opportunities are lost.
Immersion's revenue is lumpy because it depends on a small number of licensees, contract timing, and when customer...
A limited number of customers account for a significant portion of revenue, so losing one can materially reduce royalties and fees.
OEM internal design teams may choose not to use Immersion technology or may develop alternatives.
Revenue depends on agreement timing, shipment timing, and seasonality, making quarterly comparisons noisy.
Defending patents and licensing practices can be expensive, time-consuming, and uncertain.
If licensees face component shortages, their shipments and Immersion royalties can fall.
: 28.4.2026