Graphic Packaging Holding Company

Graphic Packaging Holding Co. makes consumer packaging from paperboard, with a focus on cartons, multipack cartons, trays, carriers, canisters, cups and bowls. Its business combines paperboard manufacturing, packaging design and converting, serving branded food, beverage, foodservice, household, beauty and health care customers across the Americas and international markets.

15,6 %

18,6 %

5,2 %

−2,2 %

1.30

0.52

— Graphic Packaging Holding Company
%
Consumer packaging55% Paperboard cartons, multipacks, trays, carriers and canisters used for retail consumer goods.
Foodservice packaging15% Cups, lids and food containers sold to foodservice chains and quick-service restaurants.
International paperboard packaging20% Paperboard packaging sold outside the Americas to CPG customers in food, beverage, health and beauty.
Paperboard manufacturing and third-party sales10% Internally produced paperboard and open-market paperboard sales to other packaging producers.

The company sells mainly to multinational consumer packaged goods companies, beverage brands, food companies,...

  • Beverage companiesprimary

    Buy multipack cartons, carriers and beverage packaging to improve shelf presence and reduce plastic use.

  • Food and consumer packaged goods companiesprimary

    Buy cartons, trays and canisters for branded food, snack and household products.

  • Quick-service restaurants and foodservice operatorssecondary

    Buy cups, lids and food containers for takeaway and on-the-go consumption.

  • Health, beauty and personal care brandssecondary

    Buy cartons and specialty packaging that support premium presentation and product protection.

  • Paperboard packaging producers and open-market buyersemerging

    Buy paperboard supply when the company sells excess or third-party paperboard output.

Graphic Packaging operates at more than 100 locations in 20 countries, with sales offices across the U.S...

  • Americas is the largest operating base and main paperboard manufacturing region
  • International packaging serves Europe, Asia-Pacific and Latin America customers
  • Over 100 locations in 20 countries support local service and converting
  • Sales offices in the U.S., Europe, Japan, China, Brazil and Mexico broaden reach
  • International operations rely more on third-party paperboard sourcing

The company is focused on replacing plastic with recyclable paperboard packaging and on winning conversions through...

01
Sustainable packaging conversionmedium-term

Customer demand and regulation are pushing brands toward recyclable, lower-plastic packaging.

02
Innovation and product developmentmedium-term

New designs help win share, support premiumization and protect against substitution.

03
Operational productivityshort-term

The business faces raw material, energy and labor inflation that must be offset.

04
Integrated paperboard supplylong-term

Self-manufacture in the Americas supports quality, consistency and margin control.

The company is exposed to raw material, energy, transportation and labor inflation, and it may not always be able to...

high

Input cost inflation

Paperboard manufacturing uses fiber, energy, transportation and labor that can rise faster than pricing.

Scope
Raw materials, energy, logistics and wages
Materiality
high
high

Product substitution

Customers may switch to plastic, corrugated, molded fiber or other materials based on cost or performance.

Scope
Food, beverage and foodservice packaging
Materiality
high
medium

Innovation and intellectual property risk

Value-added packaging depends on proprietary technologies and timely product development.

Scope
Patents, packaging machine technologies and design know-how
Materiality
medium
medium

Execution risk from restructuring and closures

Exit activities can disrupt operations and create depreciation, severance and transition costs.

Scope
Packaging facilities and manufacturing network
Materiality
medium
Goodwill impairment
Europe reporting unit had significant goodwill and a narrower cushion than other units
Seasonality
Quarterly comparisons can be distorted without adjusting for seasonal demand
Exit activities and accelerated depreciation
Can materially affect operating income and comparability across periods
Receivables sales
Can change reported liquidity and working-capital metrics

: 28.4.2026