# Clean Motion

> Clarifo company profile — qualitative business description generated from
> the company's filings. Financial statements, charts and ratios are
> available on Clarifo (https://www.clarifo.com/en/companies/cleanmotion).

## Overview

Clean Motion develops and sells lightweight electric vehicles for urban mobility and specialized commercial use. Its EVIG platform is configured for applications such as utility work, memorial services, event use, and last-mile delivery, with sales and distribution primarily in Europe and selected international markets.

## Products & services

• EVIG Utility for municipal and facility work
• EVIG Memorial for funeral and cemetery transport
• EVIG Delivery for last-mile logistics
• EVIG Event for mobile retail and event use
• Zbee three-wheeled electric vehicle
• Connected vehicle software and mobility solutions

- **EVIG platform** (70%) — Modular lightweight electric vehicles configured for multiple urban-use cases.
- **Zbee vehicles** (15%) — Three-wheeled electric vehicles sold or licensed for selected markets.
- **Connected mobility software** (10%) — Software and connectivity features that add fleet and user functionality.
- **Licensing and manufacturing agreements** (5%) — Technology and production-related agreements tied to local market access.

- EVIG Utility for municipal and facility work
- EVIG Memorial for funeral and cemetery transport
- EVIG Delivery for last-mile logistics
- EVIG Event for mobile retail and event use
- Zbee three-wheeled electric vehicle
- Connected vehicle software and mobility solutions

## Customers

Clean Motion sells to organizations that need compact, low-energy vehicles for short-distance transport in cities and controlled environments. Core buyers include municipalities, public-sector leasing entities, logistics operators, funeral service providers, and facility-management customers. The company also works with distributors and partners that help bring EVIG into new countries and niche applications.

- **Municipal and public-sector fleets** (primary) — Buy EVIG Utility for city operations, property upkeep, and service tasks.
- **Funeral and memorial services** (secondary) — Buy EVIG Memorial for quiet, compact transport in cemetery and service settings.
- **Logistics and delivery operators** (primary) — Buy EVIG Delivery for last-mile and urban distribution use cases.
- **Facility and property management** (secondary) — Buy EVIG Utility for maintenance, inspection, and site transport.
- **Retail, event, and mobile commerce users** (emerging) — Buy EVIG Event for mobile shop and promotional applications.

- Municipalities buying EVIG for local operations and service work
- Public leasing entities procuring work vehicles for fleets
- Logistics and parcel operators testing last-mile delivery use cases
- Funeral service groups using EVIG Memorial for cemetery transport
- Facility and property managers needing compact utility vehicles
- Distributors and partners expanding market access by country

## Geography

Clean Motion is rooted in Sweden and sells across Europe through direct sales, pilots, and distributors. Reported activity includes Sweden, Finland, Spain, the Netherlands, France, Denmark, Switzerland, Germany, and Austria, with additional partnership activity aimed at the Gulf region and India. Geography matters because the business depends on local homologation, distributor coverage, and city-specific fleet adoption.

- Sweden is the home market and a key source of pilots and public-sector orders
- Europe is the main commercial region for EVIG sales and distribution
- Finland, Spain, France, Denmark, Switzerland, and Germany are active markets
- The Netherlands has been an important test and distribution market
- India is relevant through Zbee manufacturing and licensing arrangements
- Gulf-region expansion is being pursued through a manufacturing partner

## Strategy

Clean Motion is focused on building demand around EVIG by tailoring the vehicle to distinct urban-use segments rather than a single generic fleet category. The company is also expanding through distributors, framework agreements, and strategic partnerships to improve market access and local execution. EU project funding and product development remain important supports for commercialization and platform development.

- **Segmented EVIG commercialization** (short-term) — Different use cases improve product-market fit and sales relevance.
- **Distributor and partner expansion** (medium-term) — Local partners help reach new markets and reduce direct sales friction.
- **Public-sector and institutional references** (short-term) — Reference customers support credibility in fleet procurement.
- **Technology and product development** (medium-term) — Connectivity and specialized configurations can differentiate the platform.

- Target specific use cases: Utility, Memorial, Event, and Delivery
- Use distributors and framework agreements to scale country coverage
- Win public-sector and institutional reference customers
- Develop partnerships for local manufacturing and regional entry
- Leverage EU Horizon projects to support product and technology development
- Expand connected and specialized vehicle capabilities

## Risks

Clean Motion faces execution risk because demand for niche electric vehicles can be uneven and dependent on pilots converting into repeat orders. The business is also exposed to financing risk, distributor dependence, and the need to secure approvals, partnerships, and local market access in each country. Broader industry pressure in the European automotive supply chain and competition from alternative light-vehicle solutions can affect timing, pricing, and scale.

- **Demand conversion risk** [high] — The business relies on pilots, reference orders, and niche use cases turning into repeat purchases.
- **Financing dependence** [high] — Development and commercialization require ongoing external funding support.
- **Distributor concentration and partner execution** [medium] — Market access in several countries depends on local distributors and strategic partners.
- **Supply-chain and industrial pressure** [medium] — Light-vehicle production depends on component availability and manufacturing reliability.
- **Regulatory and homologation risk** [medium] — Vehicles must meet local classification and approval requirements before sales can scale.

- Order timing is uneven and pilot projects may not convert to volume sales
- The company depends on external financing and capital-market access
- Distributor and partner execution can affect market entry and delivery
- European automotive supply-chain pressure can disrupt production and sourcing
- Niche vehicle demand may be sensitive to public procurement cycles
- Cross-border expansion adds regulatory and homologation complexity

## Accounting

Revenue recognition is likely sensitive to vehicle delivery timing, distributor arrangements, and any licensing or project-based agreements. The company also appears exposed to judgment-heavy accounting for capitalized development, project funding, equity-linked financing, and potential impairment of vehicle-related intangible assets or JV interests. Because orders are lumpy and financing events are material, quarterly results may be volatile and less comparable across periods.

- **Revenue recognition on vehicle deliveries** — Can shift revenue between quarters and affect reported growth
- **Grant and project funding accounting** — Affects operating income and timing of other income
- **Capitalized development and impairment** — Can create non-cash charges if expected cash flows weaken
- **Equity and convertible financing** — Affects equity, finance costs, and dilution

- Vehicle sales timing affects when revenue is recognized
- Distributor and framework agreements may involve variable contract terms
- EU project funding can create grant accounting and timing differences
- Development assets and JV interests may require impairment testing
- Equity-linked financing and conversion features can affect dilution and valuation
- Quarterly results may be distorted by lumpy orders and project milestones

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*Last updated: 2026-08-11T04:04:51.635735+00:00*
