CTEK
CTEK AB is a Swedish company that designs and sells battery charging and power supply products for vehicles and related applications. Its business is organized around consumer products sold through retail channels and professional solutions sold to vehicle manufacturers, charge point operators, and parking companies, with sales in more than 70 countries.
Fiscal year 2025 · change from previous year
Development 2021–2025
Business
Share of revenueChargers and accessories sold to end consumers through distributors, retailers, and e-traders.
Customized charging and power supply solutions for vehicle manufacturers and infrastructure customers.
Electric vehicle supply equipment and related charging products for professional customers.
Complementary products that support charging, maintenance, and power supply use cases.
Customers
CTEK sells to both end consumers and professional buyers. Consumer customers buy chargers and accessories through retail and e-commerce channels, while professional customers include vehicle manufacturers, charge point operators, and parking companies that need tailored charging systems. The company also serves premium vehicle manufacturers and other automotive-related customers across a broad international base.
Buy smart chargers and accessories for vehicle battery maintenance and convenience.
Sell CTEK consumer products into the market and broaden channel reach.
Purchase customized professional charging solutions for factory, service, or vehicle applications.
Buy EVSE-related solutions for charging infrastructure and operating environments.
Use charging solutions that can be integrated into parking and mobility sites.
Strategy
CTEK’s stated strategy is to grow through innovation in charging and power solutions while expanding both consumer and professional offerings. The company targets SEK 2 billion in net sales by 2028, an adjusted EBITA margin of 20 percent, and disciplined capital structure, while also investing in product development and sustainability.
New chargers and power solutions support differentiation and customer retention.
Retail, distributor, and e-trader reach broadens market access for core products.
OEM and infrastructure customers require customized offerings with deeper integration.
Durable products, supplier audits, and logistics efficiency support customer requirements and brand trust.
Geography
CTEK is headquartered in Sweden and operates as a global business with sales in more than 70 countries. Its customer base is spread across Europe, North America, and other international markets, which makes the company exposed to regional demand patterns, channel conditions, and cross-border supply chains. The report does not provide a formal geographic revenue split, so the map should be treated as broad international exposure rather than a country-by-country disclosure.
Risks
CTEK is exposed to demand swings in automotive and EV charging markets, especially in professional EVSE-related businesses where market conditions can weaken. The company also depends on product development, channel execution, and a global supply chain, so delays, supplier issues, or slower adoption of new products can affect performance.
- Weak EVSE market conditionsImpact: HighLikelihood: High
Professional charging and EVSE demand can be cyclical and sensitive to adoption trends.
Exposure: EVSE business
- Channel inventory and consumer demand swingsImpact: MediumLikelihood: High
Consumer sales depend on distributors, retailers, and e-traders ordering at the right pace.
Exposure: Consumer division
- Product obsolescence and innovation riskImpact: MediumLikelihood: Medium
Charging products must stay technically relevant and competitive over time.
Exposure: Battery charging and power supply products
- Supply chain and supplier concentrationImpact: Medium
The company relies on external suppliers and logistics planning for product availability.
Exposure: Global sourcing
Accounting
Judgemental itemsSales span consumer products and customized professional solutions, which can have different contract terms and timing.
Impact: Reported revenue and quarterly comparability
The company capitalizes development spending for current and future products.
Impact: Intangible assets, amortization, and reported earnings
Weak market trends or underperforming product lines can trigger write-downs.
Impact: Operating profit and balance sheet values
Inventory and receivables movements can materially affect quarterly cash flow.
Impact: Operating cash flow and liquidity
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Last updated: 24/09/2026