# Mobility Global Inc.

> Clarifo company profile — qualitative business description generated from
> the company's filings. Financial statements, charts and ratios are
> available on Clarifo (https://www.clarifo.com/en/companies/Mobility Global Inc.).

## Overview

Mobility Global Inc. is a U.S.-based automotive data, analytics, and workflow technology company serving vehicle manufacturers, dealers, financial institutions, insurers, suppliers, and consumers. Its portfolio includes CARFAX-branded vehicle history and ownership services, dealer and consumer automotive products, and B2B solutions for automotive forecasting, pricing, marketing, supply chains, and market planning across the United States and international markets.

## Products & services

• CARFAX vehicle history and ownership information
• Dealer subscriptions, listings, and CARFAX For Life
• Consumer vehicle research and car-care services
• Automotive forecasting and market analytics
• Pricing, incentives, and competitive benchmarking
• Supply-chain and technology mapping
• Marketing campaigns, VIN pulls, and recall outreach

- **CARFAX and consumer services** (45%) — Vehicle history, ownership, car-care, listings, and consumer automotive research products.
- **Dealer solutions** (20%) — Subscription products supporting dealer marketing, listings, customer acquisition, and retention.
- **B2B marketing and sales** (18%) — Data and workflow tools for OEM, dealer, supplier, and marketing decisions.
- **B2B strategy and planning** (17%) — Forecasting, pricing, incentives, supply-chain, and market analytics for automotive enterprises.

- CARFAX vehicle history and ownership information
- Dealer subscriptions, listings, and CARFAX For Life
- Consumer vehicle research and car-care services
- Automotive forecasting and market analytics
- Pricing, incentives, and competitive benchmarking
- Supply-chain and technology mapping

## Customers

Mobility Global serves automotive OEMs, dealers, dealer groups, suppliers, financial institutions, insurers, and consumers. Enterprise customers use its registration, ownership, pricing, VIN, forecasting, and supply-chain data to plan products, manage incentives, optimize marketing, underwrite risk, and manage claims. Dealers and consumers use CARFAX and related products to support vehicle purchasing, listings, ownership, and maintenance decisions.

- **Automotive OEMs** (primary) — Buy forecasting, market analytics, pricing, incentives, and competitive intelligence for product and sales planning.
- **Dealers and dealer groups** (primary) — Buy subscriptions, listings, vehicle history, and marketing tools to acquire customers and manage inventory.
- **Financial institutions and insurers** (secondary) — Use vehicle and ownership data for marketing, insurance underwriting, claims management, and risk decisions.
- **Automotive suppliers** (secondary) — Use production forecasts, vehicle specifications, and supply-chain mapping to plan capacity and market opportunities.
- **Consumers** (primary) — Purchase or access vehicle history, listings, car-care, and ownership information when buying or maintaining vehicles.

- OEMs use forecasts, pricing, incentives, and competitive benchmarks
- Dealers buy subscriptions for listings, marketing, and customer retention
- Suppliers use market, production, and supply-chain intelligence
- Banks and insurers use data for marketing, underwriting, and claims
- Consumers use CARFAX for vehicle purchase and ownership decisions

## Geography

The United States accounted for 83% of revenue in the six months ended June 30, 2026, while international markets contributed 17%. Operations and customer coverage extend across multinational automotive markets, with stated expansion opportunities in Canada and Europe. The U.S. concentration supports the CARFAX brand and core customer base but leaves the company exposed to domestic automotive activity and regulatory conditions.

- **United States** (83%) — Revenue for the six months ended June 30, 2026.
- **International** (17%) — Reported as an aggregate international category; country-level details were not disclosed.

- United States generated 83% of six-month 2026 revenue
- International markets contributed 17% of six-month 2026 revenue
- The company serves multinational automotive customers
- Canada and Europe are targeted for product and market expansion
- U.S. concentration increases exposure to domestic market conditions

## Strategy

Mobility Global’s strategy centers on expanding recurring automotive data subscriptions, increasing cross-product adoption, and extending its proprietary data assets across automotive workflows. The company is investing in brand awareness, new products, international expansion, and capabilities supporting EVs, autonomous vehicles, software-defined vehicles, and artificial intelligence. It also intends to use cash generation for product investment, acquisitions, portfolio management, and shareholder returns.

- **Expand subscription products and cross-product adoption** (short-term) — Recurring subscriptions support retention and deepen customer relationships across automotive workflows.
- **Broaden proprietary data and analytics capabilities** (medium-term) — More comprehensive data strengthens differentiation as vehicles and supply chains become more complex.
- **Expand international reach** (medium-term) — Canada and Europe provide additional markets for consumer-led products and automotive analytics.
- **Pursue disciplined portfolio management** (long-term) — Acquisitions and divestitures can add capabilities while keeping capital allocation aligned with strategic priorities.

- Increase cross-selling across dealer and consumer products
- Expand proprietary automotive data and analytics assets
- Develop tools for EV, AV, SDV, and AI market changes
- Extend consumer-led products into Canada and Europe
- Acquire or partner for complementary capabilities
- Balance reinvestment, acquisitions, dividends, and debt capacity

## Risks

The business depends on maintaining trusted, differentiated automotive data and converting that data into products customers consider mission-critical. Competition may intensify as Chinese automakers expand globally and as new technology and analytics providers enter the market, while Mobility Global’s U.S. base can complicate OEM penetration amid geopolitical and regulatory changes. Its recent separation from S&P Global also creates execution risk as independently operated systems, processes, and funding arrangements replace historical parent support.

- **Competitive pressure in automotive data and analytics** [high] — Existing competitors and expanding Chinese automakers may increase pricing pressure and make OEM penetration harder.
- **Data quality, completeness, or technology obsolescence** [high] — Customers rely on accurate proprietary data for purchasing, planning, manufacturing, pricing, and sales decisions.
- **Standalone-company transition risk** [high] — The company must replace S&P Global services, systems, and corporate processes after separation while establishing independent infrastructure.
- **Geopolitical and regulatory exposure** [medium] — A U.S. base and changing international rules may limit penetration with certain multinational OEMs and affect cross-border operations.
- **Consumer acquisition cost inflation** [medium] — Higher monetization by digital advertising platforms can raise the cost of acquiring CARFAX customers.

- Data quality or coverage failures could weaken customer trust
- Automotive technology and analytics competition may intensify
- U.S. ownership may complicate relationships with some global OEMs
- Rising digital advertising costs can increase consumer acquisition expense
- Separation from S&P Global creates standalone execution requirements
- Automotive production, sales, and recall activity affect demand

## Accounting

Subscription revenue, which represented 82% of revenue in the first half of 2026, is generally recognized ratably over the service period, while non-subscription data and transaction revenue is recognized based on delivery or the underlying activity. The historical financial statements are carve-out statements with corporate cost allocations from S&P Global, so they may not represent the costs of operating as a standalone company. Investors should also monitor estimates related to separation costs, related-party balances, intangible assets, and goodwill after the independent-company transition.

- **Subscription revenue recognition** — Revenue visibility is higher, while new bookings may enter reported revenue over the contract term.
- **Non-subscription revenue recognition** — Quarterly revenue can vary with customer campaigns, vehicle activity, and recall volumes.
- **Carve-out financial statements** — Historical margins, cash flows, and expense trends are not directly comparable with future standalone results.
- **Separation and transition accounting** — Reported operating expenses, cash flows, and liabilities may include non-recurring or transition-related items.
- **Goodwill and acquired intangible assets** — Impairment charges could reduce earnings and carrying values without an equivalent immediate cash outflow.

- Subscription revenue is recognized ratably over contract periods
- Transactional data revenue is recognized when delivery obligations occur
- Subscription mix affects revenue visibility and deferred revenue balances
- Carve-out allocations may not equal future standalone costs
- Separation costs and related-party balances require judgment
- Goodwill and intangible assets require impairment testing

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*Last updated: 2026-09-24T11:08:56.566652+00:00*